Real-time Monitoring of Feature Popularity
Do you wish you could constantly monitor the most, and least, popular feature bundles that customers are buying?
With Emcien your dream to see a high resolution view of customer choices and sales velocity becomes a reality. Our Demand Driven Product Management (DDPM) dashboard displays the sales performance of features and feature groups based on feature combinations and product configurations – all in real time.
Product managers can finally see the complex relationship between the features across different product configurations. Given product features and attributes, DDPM calculates the relative popularity of individual features as well as feature groups.
With DDPM, product managers also have the ability to quickly detect emerging markets or trends across market segments with powerful market segmentation analysis.
Emcien's DDPM makes it easy for product managers to:
- Understand feature popularity and trends based on sales
- See the highest ranking features and feature bundles the customers are buying by geography, channel or customer type
- Segment orders based on markets, region and product mix to learn customer buying patterns
- Analyze demand trends over time to see which features are gaining and losing customer preference
Emcien helps leading manufacturers better match product offerings with demand and reduce non-performing products and supply chain costs. As a direct result, they enjoy more efficient configurations that produce higher sales velocity and happier customers. Review our case studies to learn more or contact us today.
With DDPM You Can:
- Determine best product mix
- Increase sales velocity
- Improve product availability
- Maximize margins
- Boost customer satisfaction
- Reduce product complexity
- Minimize supply chain costs
- Shorten order-to-delivery cycle times
- Rationalize inventory and increase turns

