Product Management and the Supply Chain
Product proliferation. It's a natural result of product management's desire to satisfy as many customers as possible, and meet their demand for multiple feature combinations. But all those product combinations challenge product availability and increase supply chain costs. That's why 90% of Fortune 500 companies have complexity reduction initiatives.
SKU proliferation causes inventory build-up and poor turns in the supply chain and requires analysis of the product mix. However, supply chain practitioners do not have the authority to change product mix -- that responsibility rests with the product planning teams. But most companies have inadequate product management tools, resulting in inefficient supply chains. Emcien's Demand Driven Product Management fills this gap by providing power tools for product management. DDPM feeds the supply chain with the most efficient product mix, enabling a demand driven supply chain.
A closer connection between product management and the supply chain means:
- Continuous SKU rationalization based on customer demand signal
- Improved product availability
- Less inventory and improved supply chain response time
- Higher margins
- Faster turns
- Lower supply chain costs
Emcien helps leading manufacturers better match product offerings with demand and reduce non-performing products and supply chain costs. As a direct result, they enjoy more efficient configurations that produce higher sales velocity and happier customers. Review our case studies to learn more or contact us today.
With DDPM You Can:
- Determine best product mix
- Increase sales velocity
- Improve product availability
- Maximize margins
- Boost customer satisfaction
- Reduce product complexity
- Minimize supply chain costs
- Shorten order-to-delivery cycle times
- Rationalize inventory and increase turns